SAD BUGS, HAPPY YOU

Our Story

Learn the story behind Shubug, a modern insect protection brand built for skin, home, plants, gear, and the places bugs show up.

The Story Behind Modern Insect Protection

We didn’t set out to make another bug spray.

We set out to make insect protection feel better, look better, and fit better into real life.

Shubug was born from a simple belief: you should feel good about what you put on your body, use around your family, bring into your home, spray near your plants, pack with your gear, and trust in the places you care about most.

OUR WORLDS

Different bug problems need different Shubug solutions.

Shubug is bigger than one bottle. Each world is built for a different way bugs interrupt life.

SKIN

Clean-feeling repellents made for daily wear, family use, and heavier bug pressure.

Shop Now

WEARABLES

Coils, glow bracelets, and extra layers of protection for wrists, ankles, backpacks, camp nights, and kids on the move.

Shop Now

GEAR

Protection for clothing, tents, bags, sleeping gear, outerwear, and the things that help you stay outside longer.

Shop Now

HOME & GARDEN

Modern insect protection for homes, plants, gardens, patios, and the spaces you live and grow.

Shop Now

FAMILY BUILT

Founded on a simple belief .

We should feel good about what we put on our body.

That belief started close to home, with a mother and son who wanted a better kind of insect protection. Something cleaner. Something that worked. Something people could feel good about using on their skin and around the places they care about.

Years later, the little guy in the photo is grown, Mom is healthy, and the mission has grown with them.

What started as an alternative to traditional repellents is now becoming modern insect protection for skin, home, plants, pets, and gear.

WHERE IT STARTED

It started with one buggy moment .

“Ouch, I’m getting eaten alive up here.”

That simple moment sparked a bigger conversation. After building a little country store around a wholesome, boutique feel, the usual bug sprays didn’t seem right on the shelves.

And after surviving breast cancer, the question became even more personal:

Shouldn’t we feel good about the things we put on our bodies?

They needed insect protection. But they wanted something better. Something cleaner. Something that worked. Something that didn’t feel like a compromise.

So they started looking into making their own.

That conversation became Shubug.

OUR WHY

We remove friction from being outside .

Bugs have a way of showing up right when life gets good. At the picnic table. On the trail. In the garden. Around the campsite. In the house. On the dog walk. After dark. After the bite.

Shubug was built to make those moments easier. Cleaner protection for skin. Smarter tools for home and plants. Backup for bites and stings. Protection for gear. And eventually, every member of the crew.

Because the goal was never just to make bug spray.

It was to help people stay out longer, worry less, and enjoy more.

WELCOME OUT

Bugs interrupt life. Shubug helps give it back.

For families. For homes. For plants. For gear. For anyone trying to stay outside a little longer. We hope our story helps people enjoy more of theirs.

The Proof Behind Our Products

Our Certifications

Third-party certifications and testing help support the claims behind our products, from skincare-grade performance to glyphosate-free standards and proven protection.

Daily Moisturizer Certified

Third-party certification supporting Shubug’s daily moisturizing repellent performance.

Glyphosate-Free Certified

Certified by The Detox Project because what stays out matters just as much as what goes in.

OH, AND WE HATE GLYPHOSATE